Imagery in Poetry Essay Example | Topics and Well Written Essays - 250 words

Imagery in Poetry - Essay Example He portrays the beauty of the natural setting consisting of the woods, hills, grooves and valleys among others explaining that the beauty will pleasure many, â€Å"And we will all the pleasures prove† (line 3). The poet portrays his genius through his systematic use of words to evoke numerous other feelings besides sight and hearing. Sensory imagery is vital in enhancing the effectiveness of the message in the poem. Christopher Marlowe strives to portray the natural beauty of the landscape; he therefore utilizes all the senses in doing this. â€Å"And we will sit upon the rocks† (line 5), in the line the poet strives to build the feelings associated with solitary sitting on rocks while watching the natural scenery. The line enables the audience to conceptualize the setting and the act. In retrospect, building mental images is a fundamental poetic requirement in poems. Just as is the case above, imagery influences the consumption of the poems. In this context, Christopher Marlowe strives to develop the beauty associated with natural scenery. He therefore uses descriptive words that help develop the images thereby enhancing the consumption of the

Case study Essay Example | Topics and Well Written Essays - 1500 words - 15

Case study - Essay Example This event is investigated in light of the company’s behavior post the oil spill and their consequent reaction in front of the press and as expressed in their annual reports. More specifically, this paper looks at how BP’s reaction post the disastrous oil spill ties in with the theories about company behavior. There is extensive secondary research that discusses company behavior and explains how and why a company might behave in certain specific situations. According to the legitimacy theory, an organization only acts according to the behavior that is deemed correct and wanted by society it operates in and as deemed fit by other potentially influential parties; the actions performed by the company should thus be ‘socially acceptable’ otherwise the company will have trouble operating in a society that thinks of it as ‘unethical’, ‘immoral’ or ‘unable to comply with social norms or requirements’ and will be fast rolling downhill on its way to failure. (O’Donovan, 2002, p.344). Results of some empirical researches confirm the legitimacy theory (Branco and Rodrigues, 2006, p.232; Deegan et al., 2002, p.312) while on the other hand, some scholars and their studies outright reject the concept put forward by the legitimacy theory (Guthri e and Parker, 1989, p.343). According to research, the stakeholder theory explains how a company may be portrayed with regards to the internal relations between different units and individuals that comprise it and that this may manipulate the firm’s performance. According to this theory, the company’s stakeholders include not only shareholders, but also other groups such as employees, suppliers, society, etc that have an inherent stake in how the company performs. (Freeman et al., 2010, p.28; Jones, 1995, p.407). critics of the stakeholder theory say that the nature of the relationships between the management and investors are always different from the nature of the associations

Microsoft Analysis Paper Term Example | Topics and Well Written Essays - 1750 words

Microsoft Analysis - Term Paper Example The purpose of this paper is to analyze the operations of Microsoft using a variety of business analytic tools Mission, Vision, Stakeholders The mission statement of Microsoft Corporation is â€Å"Our mission and values are to help people and businesses throughout the world realize their full potential† (Microsoft, 2011). As a public company the firm’s actions must comply with the best interest of a variety of stakeholder groups. Some of the stakeholders that Microsoft must respond too are the shareholders, employees, board of directors, executive management team, suppliers, lenders, community, and the government. The company has tremendous aspirations and visions for the future. â€Å"At Microsoft, we believe the most engaging digital experiences will grow out of the combination of four things: smart devices, cloud-based services, natural forms of interaction between people and technology, and finally, people’s imaginations† (Microsoft, 2011). Five forces of Competition The threat of new entrants in the software industry is high. There are thousands of software companies in the marketplace. It is possible that one of these companies might be able to develop a new operating system to compete directly with Microsoft. In the gaming segment it seems as if the industry operates as an oligopoly with Sony and Nintendo being the only competitors. It takes billions of dollars and years of research to develop a new gaming console. The bargaining power of suppliers is low. Microsoft can take advantage of economies of scale to get better prices from suppliers. The bargaining power of buyers is medium low. Buyers are willing to pay the market price for software despite its relative high prices. The buyer power increases during certain seasons such as Christmas. The threat of substitute is medium. In terms of operating system I would classify the buyer power as low due to the lack of real substitute despite the existence of Linux and Mac computer s. In the gaming industry substitute are medium since there are only two competitors. The rivalry among firms competing in the industry is high. Due to the intense competition companies have to spend a lot of money on marketing. SWOT One of the strengths of Microsoft is its strong economic position and history of outstanding financial performance. The company’s equity is considered a blue chip stock. The company generated in 2011 sales of $69.94 billion. During the past five years the sales of the company have increased by 36.81%. The net income of the firm in 2011 was $23,150 billion. In comparison of the previous year the net income of the company increased by an outstanding margin of 23.40%. The market capitalization of Microsoft is $216.19 billion. The net margin of the firm in 2011 was 33%. The average net margin in the software industry is a mere 1.9% (Dun & Bradstreet, 2011). The net margin of Microsoft was 17.36 times higher than the industry average in 2010. The divi dend yield of the company was 3.10%. A second strength of Microsoft is the brand value of the company. Microsoft has the leader software industry largely due to the superior design of its operating systems programs. The current version of the Operating system Microsoft is selling is Windows 7. The customers of computers visualize Microsoft as the top brand in the industry. Due to the preference of customers for Windows product the majority of new computers come equipped with Microsoft operating systems. Another strength

Case 3 Essay Example | Topics and Well Written Essays - 1000 words - 1

Case 3 - Essay Example Secondly, Beaver was inspired by the success of the Chegg book rental Company where he worked in course of his studies. Thirdly, the fact that there was no book Rental Company operating near the Campus where Beaver studied made Beaver to spot the opportunity of starting a books rental Company. Although there is looming changes and challenges in book rental industry, continued growth in the Beaver’s Company is still achievable. The following are the three main ways in which Beaver’s TXT Book Rental’s can maintain exponential growth rate despite the imminent changes and challenges in the business. Firstly, the Company can maintain its exponential growth rate by giving high quality services to their customers; to maintain its high growth rate, the Company should give better services to their customers than their rivals. Through the excellent services, therefore, the Company would be able to maintain high level of sales, thus maintaining its exponential rates. Secondly, the Company can maintain its high rate of growth by being innovate and coming up with new ways of increasing their sales; for instance, the Company can come up with new innovate marketing strategies meant to reach more customers, thus increasing sales. Thirdly, TXT Book Rental’s can maintain its exponential rate of growth by diversifying. Although TXT Book Rental’s was founded with the exclusive aim of renting books, there is nothing wrong with the Company diversifying and coming up with different services or products so as to boost its profits, thus maintaining its exponential growth rate. Going forward, the following should be TXT Book Rental’s strategy. To begin with, given the fact that the whole book industry is undergoing a rapid digital revolution, the TXT Book Rental’s Company should not be left behind, but they should also join the digital

A strategic external analysis of a company and industry dynamics Essay

A strategic external analysis of a company and industry dynamics - Essay Example In just twenty-two years since inception, the UK based Vodafone Group PLC has grown to become the world’s largest mobile communications company. It is in the high growth frontline technology industry group with global perspective. Technologies commencing with voice communications over analog networks in the early eighties to paging, fax, data, SMS and other communications over digital networks, global systems for mobile telecommunications (GSM) with national and international roaming etc. and to today’s satellite mobile phone services are all in its portfolio. With a customer base of nearly 180 millions spread across five continents and dozens of countries, Vodafone is a giant in the industry. Consistent growth in business volumes and profitability are being achieved, year after year. It has built up its own brands or acquired other brands with unmatched zeal. Vodafone in Europe and Verizone Wireless, a partner, in the USA are well-recognised brands. Networking partnerships exist in several countries for promotion of global business under dual brand logos. Competing with rivals like AT&T and Cingular in the US market who use ‘time division This paper attempts to focus on dynamics of the industry to which Vodafone belongs and further to carryout a strategic external analysis of the company itself. However, before we get into these aspects, it is necessary to define the specific classification of the industry itself so that in the analysis that follows here, we are on the right track. For industry classification, one generally refers to the Standard Industrial Classification system (SIC) of Occupational Safety & Health Administration (OSHA) or its later replacement namely, the North American Industrial Classification System (NAICS). Here two entries viz., the telecommunication industry (SIC 6420) and the radiotelephone communications industry (SIC 4812) appear as appropriate to define Vodafone class. Difficulty arises to exactly

Managing and leading people across cultural borders Essay

Managing and leading people across cultural borders - Essay Example Globalisation has brought the entire world on one platform.Most of the countries of the globe are interacting on a regular basis in order to compete in the world markets.The managers are thus under a lot of pressure in these organisations for the purpose of the development of the long term goals and in order to conduct business To manage the global economy cross cultural communication has become essential. This is mainly because of the fact that a company in order to be multinational have to cross the national borders of the headquarters and has to make its presence in the different parts of the world in order to have a wider access to the world markets. The success of a company depends on the multicultural competence it possesses. This means that the company should be able to accommodate all the types of cultures in a particular location so that there are fewer problems to combat the global competition. Theoretical Background of Cross Cultural Communication Significant numbers of sc holars have contributed to the issues of cross-cultural communication. One of the main proponents who have contributed to the issue is Geert Hofstede. According to Hofstede, the variety of skills of management would vary across organisations. This means that for a company that is located in one particular country would have a distinct culture which would not match will the culture of an organisation that is located in a different continent. Thus natural cultures are unique. People are the most important part of an organisation. Since the humans build the companies it is imperative that the culture and the backgrounds in which the people are based would also mould the culture of the organisation which is being built. Thus the type of Management that is practised by the so called Western Countries like the United States would be different from that of Germany or Netherlands. Again the Western culture would be different from that of the Asian countries or the Middle Eastern countries w here a more conservative type of organisation culture prevails (Hofstede, 1984, pp. 81-99). According to Hofstede in the process of management the employees in the organisation would make use of the technical as well as economic resources in order to attain the desired outcomes. Thus the societies of the world are characterised by different set of cultures. Hofstede had shared his experience of working in IBM in the later phases of his life. There are various aspects of the theory of Hofstede. He explained the concept of power distance in the context of the organisation. In most of the organisation the control of the decision making would lie in the hands of the senior management and the employees across all hierarchy generally accept this unequal distribution of the power. The concepts of Collectivism as well as Individualism are other important aspects of the theory put forward by Hofstede. Most of the organisations have factions in the internal environment and the people involved form either a part of the group or may stand for themselves in the entire decision making process (Schein, 1992, pp. 45-64). The organisations may also have varying tolerance level for uncertainty as well as avoidance. Some of the conservative organisations prefer to remain safe by taking the more certain pathways as they are risk averse. On the other hand many other organisations may be willing to accept this kind of situations and take up risky ventures. The studies conducted by Hofstede also reveal that the organisations may be either masculine or feminine depending upon the kind of culture that it exhibits. While the masculine organisations would display the features like ambition, competitiveness, power as well as assertiveness, the feminine organisations would rely more on the proper management of the relationships

Discussion board reply Assignment Example | Topics and Well Written Essays - 250 words - 6

Discussion board reply - Assignment Example do not understand that in the fast paced global operations within business sector, it is significant to appoint HR policies that are competitive and goal-oriented. Thus, with the implication of HRD, many organizations can bring betterment in their working schema (Gilmore & Williams, 2012). The post also incorporates the challenges that the chosen company may undergo. This can surely be followed as a roadmap when it would come to selecting HRD implicated approaches. The core compliance of the policies of HRD with employment population and diversity remains yet another significant pointer that has been discussed in a very effective manner. I would like to provide an addition to the written post i.e. HRD implication to any organization needs a thorough evaluation. It is not easier to conduct HR policies until or unless a thorough research is undertaken regarding the working asset of the company i.e. its workforce which remains widely diversified and effective (Gilmore & Williams,